The Languedoc Page - tourism in Languedoc including activities, places, fetes, markets, museums, galleries,sailing, wifi, whats on, restaurant guide, flights, travel bookings, hotel reservations, villa rental, ferry tickets, train tickets,  car hire



Languedoc tourism

Accor hotel group information

Travel booking menu :

Press release :


Accor employs 168,000 people in 140 countries, making it the European leader and one of the world's largest groups in travel, tourism and corporate services, with two major international activities:

  • Hotels: 4,000 hotels (463,000 rooms) in 90 countries, casinos, travel agencies, and restaurants;
  • Services to corporate clients and public institutions: each day, 19 million people in 34 countries use a broad range of services (food vouchers, people care and services, incentive, loyalty programs, events) engineered and managed by Accor.


  • Paul Dubrule and Gérard Pélisson create SIEH.
  • First Novotel opens in Lille.
  • 1974
  • First Ibis opens in Bordeaux.
  • Acquisition of Courtepaille restaurants.
  • 1975
  • Acquisition of Mercure
  • 1980
  • Acquisition of Sofitel (43 hotels and two seawater spas).
  • 1982
  • Acquisition of Jacques Borel International, European leader in managed food services (Générale de Restauration) and concession restaurants (Café Route, L’Arche), and world leader in the issuance of meal vouchers (Tickets Restaurant), with 165 million vouchers a year distributed in eight countries.
  • 1983
  • Creation of Accor, following the merger of Novotel SIEH Group and Jacques Borel International.
  • 1985
  • Creation of Formule 1, a new hotel concept based on particularly innovative construction and management techniques.
  • Creation of Accor Academy, France’s first corporate university for service activities.
  • Accor acquires a 46 % stake in Lenôtre, which owns and manages deluxe caterer boutiques, gourmet restaurants and a cooking school.
  • 1990
  • Acquisition of the Motel 6 chain in the United States, comprising 550 properties. With its global brands, Accor becomes the world’s leading hotel group, in terms of properties directly owned or managed (excluding franchises).
  • 1991
  • Successful public offer for Compagnie Internationale des Wagons-Lits et du Tourisme, which is active in hotels (Pullman, Etap Hotel, PLM, Altea, Arcade), car rental (Europcar), onboard train services (Wagons-Lits), travel agencies (Wagonlit Travel), managed food services (Eurest) and highway restaurants (Relais Autoroute).
  • 1997
  • Accor changes its corporate governance system. Jean-Marc Espalioux is appointed Chairman of the Management Board.
  • The “Accor 2000” project is launched in a commitment to revitalizing growth and deploying breakthrough technology.
  • Carlson Wagonlit Travel is created.
  • Acquisition of a majority interest in SPIC, renamed Accor Casinos.
  • 1999
  • The hotel network grows by 22% with 639 new properties, led by the acquisition of Red Roof Inns in the United States.
  • Accor demonstrates its support for the Olympic movement by becoming an official partner to France’s National Olympic Sports Committee (CNOSF).
  • Acquisition of CGIS, Vivendi’s hotel business, including eight Demeure and 41 Libertel establishments.
  • 2000
  • For the Olympic Games in Sydney, Accor provides accommodation in its Australian hotels for members of the Olympic family, supports the French team and rallies its entire network to promote the Games.
  • Launch of
  • The Meal Service Card is introduced in China.
  • Acquisition of a 38.5% interest in Go Voyages.
  • Courtepaille is sold.
  • 2001
  • Broader presence in the Chinese hotel market in partnership with Zenith Hotel International and Beijing Tourism Croup.
  • Sustained development of the Services business in the fast-growing market for employee assistance programs with the acquisition of Employee Advisory Resource Ltd in the United Kingdom.
  • Suitehotel launched in Europe.
  • Accor becomes an official partner to the Australian Olympic Committee.
  • 2002
  • 30% stake acquired in German hotel company Dorint AG.
  • Opening of the Sofitel Chicago Water Tower and 13 other Sofitel establishments in major international cities.
  • Accor organizes operations to support its Olympic team partners at the Salt Lake City Games.
  • Accor Services acquires Davidson Trahaire, Australia’s leading human resources consulting firm.
  • 2003
  • Sustained development of the Hotel business, with 170 openings.
  • The first Ibis opens in China, in the city of Tianjin.
  • Accor Services establishes operations in Panama and Peru.
  • Deployment of the new Novotel room.
  • 2004
  • Accor acquires a 28.9% stake in Club Méditerranée.
  • The Group reaffirms its involvement in the Olympic Games in Athens, supporting the French and Australian Teams and helping to organize the event with Lenôtre, Carlson Wagonlit Travel and Accentiv’.
  • Creation of Groupe Lucien Barrière SAS. Owned 51% by the Desseigne-Barrière family, 34% by Accor and 15% by Colony Capital, the new company is a European leader in casinos.
  • Novotel introduces Novotel Café, a new dining concept created by Lenôtre.
  • Accor acquires all outstanding shares in Go Voyages.
  • 2005
  • Opening of the 4,000th hotel, the Novotel Madrid Sanchinarro in Spain.
  • Lenôtre acquires nine Fauchon boutiques in Paris and a new production facility.
  • Colony Capital invests €1 billion in Accor and steps up the Group’s development.
  • An innovative real estate sale and leaseback strategy is introduced with Foncière des Murs.
  • Accor decides to step up its development in China with Sofitel, Novotel and Ibis, surpassing the 10,000-room threshold in the country.
  • Sofitel introduces the new MyBed concept, offering the ultimate in sleeping comfort.
  • WorkLife Benefits, Accor Services’ US subsidiary since 1985, merges with Workplace Options, one of the country's largest employee service providers.
  • Launch of the Ticket Alimentación Electrónico food card in Mexico.
  • In India, Accor Services introduces Ticket Restaurant® Plus, a multi-purpose smart card that functions as an electronic purse.
  • 2006
  • Accor changes its corporate governance system, from a Supervisory Board and Management Board to a Board of Directors, with Serge Weinberg as Chairman and Gilles Pélisson as Member of the Board – Chief Executive Officer.
  • Accor divests most of its stake in ClubMed.


Accor group reservations




The Languedoc Page newsletterURL site map The Languedoc Page advertise hereAbout us

The Languedoc Page has been providing Languedoc information to discerning visitors since 2002 with 3,800,000+ pages read

Peter Hornby Management Consultancy